While Tom Brady undoubtedly brought his A-game to the Super Bowl, so did this year’s advertisers. Generally, people want uninterrupted programming, but advertisers pull out all the stops for their Super Bowl slots (costing on average $6 million for 30 seconds) and certainly didn’t disappoint this year.
Now that 2016 is neatly tucked away in the history books, it’s time for us to watch out for some exciting trends in customer service over the next 11 months.
We’ve identified three trends that made cameos in 2016, but will take more of a lead role in the upcoming year. Check it out:
According to a Digital Trends report, 73% of consumers prefer to buy from brands that use personal information to make their shopping experience more relevant. And online shopping trends put out by Monetate reported that 40% of consumers buy more from retailers who personalize the shopping experience across all channels.
44% of US adults have participated in the sharing economy, playing the roles of lenders, borrowers, drivers, hosts and guests.
24-7 Intouch is excited to launch our brand new, revamped website. The redesigned site, which soft-launched in August, includes innovative changes to our prospect, client, and employee facing resources. It also includes a comprehensive thought leadership and resources section.