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Championing Change with Corporate Social Responsibility

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“Today’s top talent are seeking employers who are committed to prioritizing Corporate Social Responsibility (CSR).”

 

Companies around the world are being held accountable for the ways they are affecting social change. This could be through their business processes, who they choose to partner with, how they invest their profits, or how they drive environmental or social change within their organization. 

When it comes to purchasing power, consumers have more options than ever. Buying habits directly influence the way brands operate. This includes their corporate social responsibility practices such as using local products, sustainable sourcing, diversity and inclusion initiatives, and fair pay standards.   

Today’s top talent are seeking employers who are committed to prioritizing Corporate Social Responsibility (CSR). But what is CSR, and how can companies ensure they are aligned with industry expectations both consumers and employees?

CSR is defined as the responsibility of an organization for the impacts of its decisions and activities on society and the environment through transparent and ethical behavior.
This can include things such as:

  • Contributing to sustainable development, including the health and welfare of society
  • Taking into account the expectations of stakeholders
  • Compliance with applicable laws and staying consistent with international norms of behavior
  • Integrating CSR throughout the organization and in partnerships

As a global customer care leader in the BPO industry, we are committed to four pillars of CSR, including:

  • Ethics, Labor Standards & Fair Operating Practices
  • Supply Chain Management
  • Environmental Sustainability
  • Diversity, Equity & Inclusion

Ethics, Labor Standards & Fair Operating Practices
The well-being of your employees is crucial to the success of any business. Organizations can and should take necessary measures to ensure everyone’s health and safety. This is done by having fair labor practices, social and gender equity, zero tolerance for harassment and discrimination, and having policies in place for anti-corruption/conflict of interest and bribery. It’s important that companies abide by a zero tolerance approach to protect human rights at the workplace through these policies and practices. 

Supply Chain Management
Your CSR processes don’t stop at just your company. It’s important to consider the suppliers and vendor networks you choose to conduct business with and their own practices as well. Sourcing materials and supplies and treating suppliers and consumers fairly ensures adherence to all aspects of CSR and that these values are being upheld. This includes supplier diversity to create a more extensive inclusion of minority-owned vendors/suppliers in your own network. All vendor contracts should include the standards of CSR. If they were created before your CSR processes, updating the language to include these practices should be prioritized. 

Environmental Sustainability
The larger your company, the more important it is to protect natural resources and promote environmental stewardship. As a global company, implementing sustainable business practices is an integral part of the processes at our campuses at all times. Water and energy conservation, waste reduction and recycling, green procurement standards for supplies, and eliminating negative health impacts such as noise are absolutely essential. 

Diversity, Equity, & Inclusion
Embracing diversity and having a culture where everyone feels included, welcomed, and respected adds incredible value to your company. Diversity and inclusion allows organizations to grow, stay nimble, innovate, and attract partners who share our value of having a world that is more inclusive. As your company grows, it’s important to encourage and lead as an engaged member in providing sustained support to your local communities. This will allow you to attract, support, and retain the best talent in these areas to build leadership diversity and collaboration. 

True work lies in the ability to constantly evolve your business processes. Building your company into a meaningful, rewarding place to work, all while recognizing the importance of the well-being of your people and future generations, is always the end goal.